Essinta Labs Announces rebranding of its FBO Point of Sale Software



DATE: 28 Mar 2019

Port Orange, FL – Essinta LabsTM  announced that its core FBO Management and Point of Sale software, formerly known as EssintaWINGS, will now be branded FBO Director.

“FBO Director more properly reflects our passion and commitment to the general aviation industry, as well as paying homage to our experience and expertise in this market”, said John Nelson, President of Essinta Labs.   Since its release in February 2017, over sixty thousand (60,000) transactions have been run in FBO Director, worth over $35 million.

Since 1996, John Nelson has been building products for the aviation industry, including the FBO Manager software program he founded, and hand-held fueling solutions for airlines and FBOs.  “More than two decades of first-hand knowledge has given my team the foundation to build FBO Director and Fuel Meter Cloud. I have always been passionate about automating processes at the FBO to simplify the front counter and back office operations.  FBO DIrector and Fuel Meter Cloud will help FBOs of all sizes increase efficiency.”

FBO Director is easy to use, web-based application for FBOs and aviation businesses.  Its team of aviation veterans has created a simple, easy to use interface that is based on real workflows and processes from real FBOs.  FBO Director has easy invoice and payment acceptance, proper tax and discount application, fuel and inventory management, and powerful automation and integration with other core products commonly used in FBOs that allow customer service teams to focus on running the FBO and providing excellent service.  

“No other software company in this space has a comparable track record for delivering easy to use, efficient, and automated general aviation software.”, said Nelson.

To learn more about FBO Director and get a free trial and consultation, email or visit


John Nelson, President

Essinta Labs, Inc.

(386) 256-8537

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